New products

Good fun. Great taste. An irresistible snack for everyone! That’s because Willards really understands what South Africans love to snack on and how ...

Experience the mouthwatering delight of nacho cheese-flavoured maize chips and indulge in a delectable and convenient snack choice. This irre...

Enjoy crispy bites of savoury flavour like never before with these amazing, slow-baked crackers that pop the flavour of spring onion over and over ...

Foxi Nax Cheese, 75gIngredients

Willards Big Korn Bites Ghost Pepper, 120gIngredients

Simba Flamin Hot Chilli Nik Naks, 135g bag. Indulge in this family staple to enjoy a delicious fiery twist on your favourite snack. Featuring a hot...

A delicious munch, this popcorn is perfect for those who are constantly on-the-go. Ingredients

1 x 125g Frimax Durban Curry Flavoured Potato Chips Bag If you are looking for a spicy treat, these Durban curry-flavoured chips are just the thing...

Krunch Tomato Sauce Potato Chips, 125gIngredients

Krunch Salt & Vinegar Potato Chips, 125gIngredients

Willards Big Korn Bites: BBQ, 120gIngredients

1x Willards Chilli Cheese Curls, 150gIngredients

Willards Cheas Naks Cheese & Onion Flavoured Maize Snack has excellent flavour. Everyone will enjoy this tempting snack! That's because Willard...

An irresistible crunch-tasty snack with a finger-licking cheesy flavor, perfect for sharing with friends. A cheese-flavoured maize snack that South...

Established in 1992, Frimax Foods has grown to become a household name and a major player in the multibillion-rand potato and corn snack manufactur...

Frimax Pops are the perfect snack for your taste. Each pop has been baked and flavoured to ensure the highest quality there is. So treat yourself w...

1x Frimax Tomato Sauce Flavoured Potato Chips Quality is at the very heart of what we do and that's why we ensure that every packet is filled with ...

Always a winner, these maize snacks are crisp and crunchy and a great choice for movie nights. Milled and fried mielies that have been generously s...

We believe that what you put in, is what you get out. This is what makes Frimax and its flavors so loved. We ensure that every Frimax packet is fil...

The chips that feeds your cravings! Ingredients

Simba Flamin Hot Chakalaka Potato Chips, 120g Simba, the King of Snacks, is very choosy, and he guarantees that every pack will be of the highest q...

1 x Frimax Smoked Beef Flavoured Chips, 125g We are the chip company that knows excellent taste. That’s why we created these delicious smoked beef-...

A great, easy on-the-go, crunchy snack that can sustain you temporarily throughout the day. A freshly sealed crunchy tomato snack that is delicious...